100+ Amazing Blogging Statistics and Facts (Ultimate List 2023)
Want to stay up to date with the latest blogging statistics and data? Whether you’re blogging for your business or starting your own blog this year, knowing the most important statistics will help you create content that gets results.
Since we’ve compiled so many blogging statistics, here’s a quick index to guide you through the article.
- General blog statistics
- Benefits of blogging
- Reader Engagement
- Duration of writing
- Optimal length of a blog
- Blog Headlines
- Frequency of blogs
- The secret to blog success
- Blog Content Statistics
- Guest Blogging Statistics
- Blog Promotions
- Blogging Platforms Statistics
- SEO and analytics
- Business Blogs
- Blog Income Statistics
- Frequently Asked Questions
Now, let’s dive into these awesome blogging statistics and facts.
General blog statistics
Blogging is becoming more popular every year, and more people are searching for “how to start a blog ” on Google every day. Take a look at some general statistics that show the huge growth of blogging.
1. There are over 600 million active blogs. (The Growth Badger )
2. The average number of views per shared content increased by 207% during the pandemic. (MediaFly )
3. More than 3 billion blog posts are published worldwide each year. (Growth Badger )
4. More than 409 million people view more than 20 billion pages per month. (WordPress )
5. There are over 31 million active bloggers in the United States who post at least once a month. (Growth Badger )
6. 50% of WordPress.org blogs are written in English. (WordPress )
7. On WordPress.com, the most used language is English, with 71%. (WordPress )
8. There are more than 6 million blog posts a day, or more than 2.5 billion a year. (Web Tribunal )
9. Users produce about 70 million new posts and 77 million new comments each month. (WordPress )
10. 69% of companies plan to increase their content marketing budgets in 2023. (Semrush )
11. Over 75% of visitors will never return to your WordPress blog. (Blog Wizard )
More than a third of websites are blogs. (Web Tribunal )
To help you find what best suits your business, cyprus phone number library we’ve compiled this ultimate list of over 100 surprising blogging statistics and facts. It will help you stay on top of the latest trends and ensure your blog is successful this year.Benefits of Blogging – Statistics, Facts and FiguresBlogging is how to create a countdown timer in wordPress (step by step) a great way to present yourself as a thought leader in your industry, but what else can it do for your business? Here’s a rundown of some statistics that demonstrate the huge benefits of blogging, from increased traffic to increased sales.
1. Blogs are responsible for 434% more indexed pages and 97% more indexed links. (DemandMetric )
2. After online videos and e-books, blogging is the third most common content marketing strategy. (Hubspot )
3. Marketers who have prioritized blogging are 13 times more likely to enjoy a positive ROI. (Hubspot )
4. Companies that blog receive 67% more leads than those that don’t. (DemandMetric )
5. Companies that blog generate 2x more email traffic than those that don’t. (OptinMonster )
6. 57% of marketers say they have gained more customers thanks to blogging. (OptinMonster )
7. Businesses that blog experience 126% higher lead growth than those that don’t. (Union Street Media )
8. The marketing channels with the virgin islands send highest ROI are blogs, social media shopping tools, and influencer marketing. (Hubspot )
9. Web conversions increased by almost 11% and inbound leads by 6.66%. (Hubspot )
10. Content marketing generates 3 times more leads than paid advertising. ( Content Marketing Institute )
Reader Engagement – Statistics and Data
Bloggers write content for their readers. What do Internet users think about blogs and how do they typically interact with them? Below is a summary of statistics and data analysis on blog engagement.
1. Blogs have been rated as the 5th most trusted source of information online. (Hubspot )
2. 29% of marketers use a search-optimized website and blog to attract and convert leads. (Hubspot )
3. The average reader spends only 37 seconds reading an article or blog post. (Social Media Today)
4. 73% of visitors skim a blog post instead of reading it thoroughly. (Hubspot )
5. 77% of Internet users read blogs. (BloggingWizard )
6. 94% of people who share posts do so because they believe they may be useful to others. (Impact )
7. 69% of marketers agree that taking a stand on social issues like environmentalism and racial justice is an effective marketing strategy. (Hubspot )
8. 70% of consumers prefer to learn about a company through articles rather than advertisements. (TeamWorks Communication )
9. Almost half of Internet users take into account the opinions of bloggers and vloggers. (BloggingWizard )
10. 68% of consumers are likely to spend time reading content from a brand they are interested in. (CMA )
11. Blogging can help your website get up to 55% more traffic. (Hubspot )
12. Interactive content generates 52.6% more engagement than static content. (MediaFly )
13. Bloggers who update old posts are 2.8 times more likely to get good results. (Orbit Media )
14. Bloggers who conduct and publish original research are 41% more likely to get good results (Orbit Media ).
Writing duration – Statistics and data
All it costs you to write a blog is your time, so how much does the average blogger spend writing their posts? Check out the charts and statistics below to find out.
1. The average blogger takes up to 4 hours and 10 minutes to write a post. (Orbit Media )
2. 6 hours is the amount of time the average salesperson spends each day on manual, administrative or operational tasks. (Hubspot )
3. It will take 74% more time to write a blog post in 2023 than in 2014. (Orbit Media )
4. The amount of time bloggers spend on their content has increased dramatically over the years. (Orbit Media )
Optimal length of blog posts – Statistics and data
Writing blog posts that are the perfect length is important; if they are too short, they may not show up in Google search results or they may not have enough information for users to want to share them. If they are too long, you may have wasted your time writing them because no one is reading them. Here are some blogging statistics that prove what the perfect length for posts is.
1. At a minimum, a blog post should be at least 500 words long. If you want to rank on Google, you need to write 2000, or even 3000 words depending on the query. (Growthbar SEO )
2. Blog posts over 2,000 words have steadily increased, while short blog posts under 500 words have declined. (BlogTyrant )
3. The average length of a blog is 1376 words. (Orbit Media )
4. Most bloggers (32%) now write between 500 and 1000 words per post. While over 18% of bloggers write more than 1500 words. (Orbit Media )
5. Only 4% of bloggers write new posts of more than 3000 words. (Orbit Media )
6. Bloggers who write longer posts are much more likely to get better results. 50% of bloggers who write long-form content get good results. (Orbit Media )
7. The average word count of a post that ranks highest on Google is 1,890 words . (Backlinko )
8. Although most bloggers write articles between 500 and 2,000 words, a small minority of only 4% write long articles of 3,000 words or more. (Orbit Media )